“The main thing is to be moved, to love, to hope, to tremble, to live.”
— Auguste Rodin

 

Welcome

My name is Lexie, I’m a versatile designer with expertise in graphic & web design, video production, motion graphics, 2D & 3D animation, illustration, visual effects, and branding. I specialize in visual storytelling across multiple platforms, bringing ideas to life through compelling design and media.

I hold a Master's in Film and Media Arts and a Bachelor's in Entertainment Arts and Engineering (Animation) from the University of Utah, where I also taught 2D animation. My career spans leadership roles in creative marketing, where I’ve developed strategies for film, branding, design, and social media campaigns. I've worked in both agency settings and as a freelancer, specializing in video production and motion graphics for tech and media organizations. I've also helped shape the visual branding for a diverse range of clients, including nonprofits, B2C and B2B brands.

This diverse background has equipped me with a holistic view of the creative industry, making me an ideal candidate for a creative leader, where I aim to meld strategic vision with creative execution to forge compelling brand narratives.

In my approach to leadership, I actively engage in the creative process with my team, guiding with passion and fostering a collaborative environment. My belief is that being hands-on not only strengthens our collective efforts but also encourages a culture of ownership and excellence. I lead by example, empowering my team to push boundaries and innovate, ensuring that together, we achieve remarkable results without the need for constant oversight. This approach nurtures a dynamic workspace where creativity flourishes and success is a shared journey.

Beyond the creative industry, my decade-long career as a wide receiver in professional tackle football has profoundly shaped my leadership style, resilience, and ability to push beyond limits. Football has taught me the value of discipline, adaptability, and performing under pressure—skills that translate seamlessly into my professional life. The sport has honed my ability to read situations quickly, make strategic decisions, and remain composed in high-stakes environments. It has also reinforced the importance of teamwork, accountability, and continuous self-improvement, driving me to lead with the same intensity and commitment I bring to the field. Let’s create something impactful together!